An effective meeting space should blend with its environment, using the client’s brand to set the mood and catch the eye. TelevisaUnivision, the world’s leading Spanish-language content and media company, had created a new visual identity and was launching its ViX+ streaming service at MIPCOM 2022. We used their new logo and bold accent colors as signposts to draw visitors through the space, adding architectural elements for harmony and flow.
TelevisaUnivision
MIP TV / MIPCOM, CANNES, FRANCE
TelevisaUnivision
MIP TV / MIPCOM, Cannes, France